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How To Mindfully Scale Your Business

In a sea of eager startups, many will sink as they try to scale – demand vs. supply issues, knee jerk decisions, and communication breakdowns can all put a stop to any well-intention-ed efforts. Here we will tell you how to scale your business and become successful despite the crowd and competitions;

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Stay true to your mission

All the brand giants have stayed true to their original mission. PEAK MILK:it’s in you . GUINNESS:reach for greatness. GLOBACOM:with pride,unlimited . Fufatrade: Sell instantly Buy Smartly. An enduring mission is what makes a brand so well known and loved. When consumers know what a company represents and is ultimately trying to achieve, it helps them make fast purchasing decisions when the need arises. Remember why you got into this work in the first place – what problem does your product or service solve?

Maintain a steadfast hiring process

You know those values and attributes that you always hired on, right back at the beginning? They’re just as important now and for moving forward into the future. Clarify and document your criteria then use this information for recruitment, hiring, and on-boarding. Attract and induct the right people – those who will wholeheartedly carry your vision and mission forward as the company scales. Skills are important, of course, but they can be taught. Attitudes, values, and outlook often can’t.

Be present for your staff

As your business grows, it can be tempting to take a lot more time out of the office and keep the day-to-day operations running at much further than arm’s length. Whilst it’s great to be able to have more flexibility (and an important example to set for your staff), it’s critical to maintain an active role in the business. No one will have the same level of passion as you. No one will care quite as much either. Maintain a collaborative culture by keeping your door open and focus on the mantra of “continuous improvement” to ensure a constantly evolving, customer-centric approach which is set as an example from the top.

Create processes

It’s a boring and tedious task, but logging processes saves so much time in the long run and frees team members up from having to endlessly train new staff. It also means that if someone’s on holiday or unexpectedly sick, another employee can use the relevant process documents to get the job done. You won’t end up relying on “Sarah from Operations” who isn’t in one day and, unfortunately, is the only person who truly understands the inner workings of every system, password, and protocol. Document all of your instructions, folder locations, helpful links, training videos, images, company jargon, and contact details. That way, you’ll never have to shout Chai!?

Slow down and chill out

Yes, you’re a successful go-getter but balancing this energy with quiet consideration and patience is what sorts the wheat from the chaff when it comes to sustainable entrepreneurship. Reach out to mentors, reflect on decisions, avoid getting “shiny object syndrome” (not every opportunity is a good one!), and meditate more when life throws you a less than pleasant curveball.

Keep communication channels open

Soon, gone will be the days where you could shout across the office when you needed to communicate. As departments give birth to extra departments, you’ll find that teams find it harder to stay connected with one another. It’s critical to set company-wide objectives as well as departmental ones, so that everyone is singing from the same hymn sheet. It’s also important to encourage goal progress updates, so that teams stay accountable and don’t lose track of the common goal.

Invest in marketing

Invest in marketing

Marketing can often be overlooked by startup companies as they tend to prioritize sales and day-to-day operations. However, a robust marketing strategy is what will bring in a consistent stream of hot leads for your sales team to convert as you grow. And it doesn’t need to be expensive. Content marketing provides compounding results over time, Marketing gets easier when selling or promoting your services on where all you do is have a free accoount create a store make your account prmium and let the brand push your products and services nationwide while you concentrate on other important aspect of your business.

So start early and stay consistent to reap the rewards. Branding also becomes more important as you grow and look to further cement your USP in the market. In the end, it’s all about chasing your dreams while still remembering where you came from. You’ve got this! Thanks For Reading Follow us on our social media platforms.

Samuel future is a content writer with an English and literature background. Spurred by the desire to inspire young professionals, He started an online community where he shares relevant information aimed at building, empowering, inspiring, supporting and promoting employees to thrive in their careers.

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